Creativity and innovation free essay sample

Everyone has the problem that how they will learn more in the content of a question or/and problem that they are working on. Simple answer for that is by creativity and innovation, but then the question is what is creativity and innovation means. In simple words, creativity refers to the invention or origination of any new thing that has value. New may refer to the individual creator or the society or domain within which novelty occurs. In the same manner, Innovation is the development of new customer value through solutions that meet new needs, unarticulated needs, or old customer and market needs in new ways. Innovation differs from improvement in that innovation refers to the notion of doing something different rather than doing the same thing better. As per my thinking, innovation has some advantages and disadvantages on our society. Innovation is the doorway to progress in any field. Doing things in a new way not only allows industry to develop but also breaths in a fresh new lease of life into the world of entrepreneurship. We will write a custom essay sample on Creativity and innovation or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page Without it industry will stagnate and no new things will be there to be found. This kind of stagnation does not auger well for a human race that faces new and increasingly complex challenges in a world that does not bother to respect any kind of rules human beings would like to put for it. Another issue that is of paramount importance is that innovations have made the era of an information superhighway a reality. Apart from the rioters in Tehran, it is possible to know of job opportunities or research material in a country far away from one’s own. Internet communication has enabled people to get employed without ever leaving the country, to have academic conference discussions with scholars across the world without ever leaving their own living rooms. Without innovation then no more discoveries will be made that will add to the knowledge of humanity. It is the responsibility of the current generation to come up with solutions that will be applied by future generations to survive in a world with new challenges, some of which have been created by the current generation. Such new challenges include global warming, environmental degradation, and depletion of the ozone layer and over exploitation of the non- renewable energy sources. It remains the role of the entrepreneur to contribute his share by enterprisingly distributing ideas and resources for the enablement of this process of innovation for the survival of the entire species. On the other hand, Innovations are very expensive. They use up a lot of resources which could be used for other pressing needs. The numerous excursions into outer space have cost trillions of dollars yet they have so far yielded very little that can further the cause of humanity so far. Many organizations find themselves in a situation where they invest so much in the field of research which sometimes ends up revealing nothing. Innovations may also create disruptive technologies. This kind of technology disrupts the way people look at markets and thus causing a new demand. The effect of this is many companies with stocks that do not seem to move. The end result is that companies cannot keep up since they produce a lot of redundant material that forms a huge backlog of dead stock (Thomke 2003, p 1-2). Another example in this case that we could talk about is cloning. For years it has been believed that it takes a man to impregnate a woman. The whole idea of a physician fulfilling that purpose medically was unheard of. Today it is a reality, albeit with hiccups here and there. There is no doubt in the minds of many observers that with time and persistence, the persons involved will make it work. Arguments about morality from indignant self-righteous campaigners notwithstanding, so long as they keep at it, they will get something out of it (Tuomi 2002). To sum up, all factors considered, it is fairly difficult to live in the modern world without being ready to innovate or learn to use other people’s innovations. The only way to avoid redundancy altogether is to keep sharpening oneself through research, education, discussion and a little bit of experimentation. Claiming that one is too old does not work anymore since the world is changing at such a high speed that simply taking a break for one minute can be very costly. Creativity and Innovation free essay sample Sample Essay The importance of creativity and innovation Businesses are facing changes like never before . Today, companies must be attentive to the needs of consumers as market their goods or services. The diversity of products offered by the company must satisfy all consumer needs and exceed customer expectations in terms of quality, since it represents a business opportunity for the company. Creativity and innovation are often the key to the success of a business, particularly when strategizing during strategic planning, and when designing new products and services. Creative thinking and innovation are particularly useful during Strategic Planning and in Product and Service Management. These thesis are supported with facts that reveal importance to the business in today. The importance of innovation in general, is perceived as essential for survival in a setting increasingly competitive and globalized, but few companies do have some kind of initiative to put it into practice. On the text â€Å"Bright Ideas† (page 66 Business Matters course book) there are some examples which demonstrate that simple ideas, generally are good ideas for business. We will write a custom essay sample on Creativity and Innovation or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page The secret is to think of them in first place. As someone once remarked, â€Å"if you can’t write your idea on the back of your business card, you don’t have an idea. † Although, innovation begins with creativity. Creativity is the mental and social process of generating ideas, concepts, and associations. Innovation is the successful exploitation of new ideas: it is a profitable outcome of the creative process, which involves generating and applying in a specific context products, services, procedures, and processes that are desirable and viable. Naturally, people who create and people who innovate can have different attributes and perspectives. Another example is marked by solving business problems with creativity. Indeed, reformulating and redefining a problem is just one of the ways in which we can create a climate for creativity in business, this has an impact increasingly in a number of companies that now see such creative strategies as vital to their survival. â€Å"There is no doubt that creativity is the most important human resource of all. Without creativity, there would be no progress, and we would be forever repeating the same patterns. † —Edward de Bono In conclusion, creativity and innovation are undoubtedly important for the survival of all world companies. Those companies in the market can become more competitive and globalized by reducing production costs according to their needs. Furthermore, Creativity plays a critical role in the innovation process, and innovation that markets value is a creator and sustainer of performance and change. 422 words